Karns & Karns Personal Injury and Accident Attorneys, a family-owned firm with over $300 million recovered, has officially launched a specialized Commercial Trucking & 18-Wheeler Division in San Antonio. This expansion is a direct response to a growing trend in Texas—particularly in hubs like Houston—where new “billboard firms” capture cases despite often lacking a single licensed Texas trial attorney on their leadership team.
The Texas Referral Trap: Choosing a Trial Firm Over a Marketing Firm The Texas legal market is currently flooded by massive advertising campaigns from firms that act as “clearinghouses,” collecting signatures and immediately referring the files to third-party attorneys for a fee.
“In a rapidly evolving legal landscape, it’s becoming increasingly common for high-volume marketing firms to accept cases only to refer them to outside counsel for the actual litigation,” said Bill Karns, founding partner. “At Karns & Karns, we believe in a direct-advocacy model. When a family chooses us, they are working with their trial team from day one. We take pride in handling our own litigation in-house because we believe that the relationship built between an attorney and a client during the investigation is what ultimately wins the case in the courtroom.”